Mr. C.B Lal

Faculty Marketing & Management

Teaches Marketing and Management and Advertising Principle and Practices. Held the position of Executive Director in Delhi based Esquire Group. He has more than 40 years of corporate working experience and more than twenty eight years of teaching experience. Has held senior position in Multinationals like Pfizer, Warner & Panasonic. M.Sc in Chemistry and MBA, major with marketing. His specialization is Retailing, Marketing & CRM and ECRM, Strategic Management etc. He is pursuing his PhD programme in Strategic Retailing and Mega Mall Management.